The reason why I generalize and don't use specific named examples of products and brands in this zine is because the exercise involved is getting as close to hitting home as one can so that the reader may make a good guess as to which brands and products I am referring to but the companies in question are not directly attacked outright. Also, each time an actual product or company is named that functionally has the effect of giving it indirect advertising and goes against the spirit of this blog.
There are overarching themes. How some aspects of the market operate and some economics will be explained, a bit of fighting against patterns of materialistic consumerism and calling out the stupidity of certain trends (business and political) will be done, and hopefully this will urge people to think and question the behavior of the herd. Interspersed there are some interviews of online artists, writers, critics, etc. to keep things from getting monotonous and being a one trick pony.
Personal? A bit. Random? No.
-Advocate
Corporate overlord here, im not sure I like this being called a Manifesto, but whatever. Part of the reason I write here is to give folks some perspective on issues within the business and economics world. Why? Because hasty generalizations, and pushing the line is so common in most folks view of these worlds. Unfortunately there is a lot of false information about these subjects being pushed around as "common sense." Now are these boring subjects? I'm sure some people believe they are. I can't help that. What I am going to do is try to point out where "conventional wisdom" is wrong. Also, I am going to try to scam you into making me rich. I am a corporate overlord afterall.
- Scrooge McOverlord
Well, I want to emphasize that there are things that I'm fighting against. Forces? Machines? Movements? Hmm. Yeah manifesto makes it sound a little leftist. -Advocate.
Fighting against? Ain't no use in doing the whole us vs them thing! And even so, then just call this a statement of purpose! - Scrooge McOverlord
Fine! -Advocate
